Top 10 Reasons to Invest in Sales Training — And it’s Not What You Think

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Posted: December 14, 2017

The end of the year is rapidly approaching and I thought about writing a deep, meaningful blog to wrap up the year.  Perhaps a topic that would provoke conversation, cause introspection or question new ways of doing things. 

Not. We don’t need any more goals, advice or action items.

What we need is a little stress relief to manage the many activities associated with achieving 2017 goals and setting up 2018!

Humor is one of the best ways to alleviate stress. Laughter releases the neurotransmitter dopamine, which creates a sense of euphoria, a natural high. So in the spirit of the season, I will attempt to add humor to your day by citing the 10 reasons to invest in sales training. Thanks to David Letterman for providing me with this timeless format. 

Reason #10: You’re having trouble selling furnaces to cold Eskimos. 

Reason #9: The sales profession doesn’t give trophies for second place.  

Reason #8: You might get replaced by a robot or computer that has better empathy and listening skills. Come on, do you really want to be replaced by Watson?

Reason #7: You’re still living in your parents’ basement. Note:  This setup is not a chick magnet. 

Reason #6: You like nice things. You can’t buy nice things. Enough said. 

Reason #5: You’re tired of meeting with prospects that have a lot of time and no money.   

Reason #4: You’ve decided you don’t want to earn a doctorate from the School of Hard Knocks.   

Reason #3: You have carpal tunnel syndrome from writing too many practice proposals. I know, I know, the prospect sounded like she was really interested. She wasn’t.

Reason #2: You’re average -- and certainly not as talented---colleague purchased a penthouse condo. With a view. A pool. A 24/7 fitness center.  (She invested in sales training….)  

Reason #1: Why not? Bet on yourself this year. YOU are your most valuable asset. Stop waiting for someone else to develop your talent and skills. This is your year.

Merry Christmas, Happy Boxing Day, Happy Hanukkah and Happy Chanukah!

Start off your 2018 selling year by enrolling in SalesLeadership's 2-Day EiSelling® Boot Camp February 6-7. Call 303-708-1128 for more information.